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Social Media Management

What Is Social Media Marketing?

Social media marketing refers to the process of gaining traffic or attention through social media sites.

Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, in contrast is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other activities.

How Are Search & Social Media Marketing Related?

Why would a search marketer — or a site about search engines — care about social media? The two are very closely related.

Social media often feeds into the discovery of new content such as news stories, and “discovery” is a search activity. Social media can also help build links that in turn support into SEO efforts. Many people also perform searches at social media sites to find social media content. Social connections may also impact the relevancy of some search results, either within a social media network or at a ‘mainstream’ search engine.

How Can Global Sonic Help with Social Media?

Global Sonic focuses on not just keeping eyes on your business but building a credible reputation through industry informational postings.  In addition to specials, sales and promotions that you want to get the word out on, we work to make you the local leader in the industry.  This allows potential customers to think of you as a trusted resource in your industry, which means when they are ready for your product or service – you are top on their mind.